WHO ARE YOUR BEST FRIENDS? For Keller Williams agents, it’s their own unique pet dogs – the KW LABS. It’s not actually a cute, obedient living animal; it’s a smart, creative, living process. It’s the systematic way that Keller Williams creates training, marketing and technology that truly serves and empowers the agents.
In this podcast, Dave takes a provocative look at where it came from, how it works and what it does. In fact, it’s a world-class model for how all new products and services should be developed.
Even though this latest version is cutting-edge, it’s a process that has been used by Gary Keller for years. It may actually be the reason that KW has earned so many awards and national recognition for its training, marketing and technology programs.
In the end, it’s a “thought process” that we can all use to improve the services we provide and the customer satisfaction we achieve!